Use visuals like charts and graphics only if it enhances the message-don't use generic clipart. Don't use graphics or images with white boxes around them. Use.

Maintain a cohesive train of thought and message flow.

Keep it brief. Though some audiences may require more information, the more slides you use, the more you risk losing your audience. Use chapter title slides to break up content into smaller sections.

Keep it simple. Use minimal content on each slide to get your message across. Don't use too many bullet lines on a single slide-break it up into more than one slide if you have more information to include.

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